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Staying Legally and Ethically Compliant When Writing Press Releases

When writing a press release, sometimes it’s easy to forget that your release is going to be seen by thousands of people when it is published. All those pairs of eyes on your work means that you have to be extremely careful when it comes to the legal and ethical implications of publishing your press …

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Perfecting your 2024 PR – 8 Essential New Year’s Resolutions for your PR Strategy

As we near to welcoming another new year, the team at PR Fire have been reflecting on the last 12 months and deciding which new resolutions we wish to take into 2024. Here are our top resolutions that we believe can help us and other PR professionals thrive in 2024. 1. Don’t be scared of …

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The Future of Press Releases – The AI Takeover

The traditional press release has been undergoing a radical transformation. Press releases are now being reshaped by emerging trends and cutting-edge technologies, particularly artificial intelligence (AI), such as Chat GPT. Artificial Intelligence, often regarded as a game-changer across industries, is leaving a significant imprint in the press release world. AI-driven technologies are enhancing every aspect …

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Mastering Christmas Press Releases: Top Tips for Holiday News

The festive period sparks a frenzy among businesses who want to get the word out about what they can offer their customers at Christmas. The media is also saturated with festive stories, from the best stocking fillers to the best Christmas markets to visit. This means that your press release has to stand out from …

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How to Write a Press Release Based on Research and Data

Writing a press release based on research or data requires a structured and compelling approach to ensure that the information is conveyed clearly and effectively to the media and the public. Here’s our step-by-step guide on how to write a press release based on research or data. 1. Header Start with the header, which includes …

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Embracing Diversity and Inclusion in Press Releases

In this blog post, PR Fire explores why diversity and inclusion in press releases is more important than ever now. We provide practical tips on how to incorporate these principles effectively. Why Diversity and Inclusion in Press Releases Matter Reflecting Reality Including diversity and inclusion in press releases reflects the real world. The communities, customers, …

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