Time, money and physical resources can be tight for you as charities. Using press releases to generate free media coverage could make a huge difference in raising the profile of your organisation, generating much-needed financial support and increasing numbers attending fundraising events. Here are our 7 top tips for charities who need to generate press […]
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Social media is a powerful tool for you to connect with your target audience and enhance brand visibility. With its vast reach and engagement potential, social media platforms are a great way to increase the life span of a story. Here are five key benefits to getting your press release out to a wider audience.
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Press releases are as relevant today as they were 20 years ago for making announcements or getting your news out to your audience. But in today’s fast-paced digital world, where information spreads so quickly, you will need a press release that stands out from the crowd. One basic mistake that so many organisations make when
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Generating organic buzz about your brand is an incredibly powerful tool in marketing, and there’s no better time to try and grasp the attention of your audience than when you have a shiny new product or service on offer. But, whilst your ground-breaking, problem-eliminating, innovative new product may be persuasive all in itself, you’ll need
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The media landscape is fast paced and ever-evolving, so it’s vital to keep up with industry trends to keep your press releases relevant. By integrating trending topics into your press release, capturing the attention of journalists and readers alike will be a much simpler feat, and you’ll find your media coverage opportunities are skyrocketed as
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Securing national media coverage is a worthy goal for your business, but regional coverage has a wealth of benefits that can’t be overlooked when refining your PR plan. Thanks to its relevance to the community, the trust of its readers and the reduced competition, local media could be the key to accessing tons of coverage,
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Newswires have existed for almost as long as news itself, yet many professionals still aren’t entirely sure what they are, what they do, and whether they should be using them. Just like any other public relations tool, you’ve got to have the know-how before you go full steam ahead – but once you’ve mastered the essentials,
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What is Content Syndication? Content Syndication is the distribution or republication of your digital content across multiple outlets. All web-based content can be syndicated; when used correctly, content syndication is an effective, cost-efficient way to advance your reach and improve coverage of your news. At PR Fire, we syndicate all press releases across multiple outlets
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A great new hire announcement is an opportunity for you to generate excitement surrounding the future of your company, to demonstrate to existing and potential customers that you are growing and evolving, and to make your new hire or your promoted employee feel valued and important to your business’ development. Here’s some helpful hints and
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