Tropic Skincare introduces AI Skincare Quiz to offer tailored, inclusive skincare experiences
Helsinki, Chicago, London. 3rd December, 2024 – Tropic Skincare, a multi-award-winning UK-based brand renowned for its natural, ethical, and effective beauty products, is launching a new Online Skincare Analysis in collaboration with Revieve, a personalized digital brand experience company that specializes in AI-powered solutions for global beauty, skin, health, and wellness brands.
Founded by Susie Ma, Tropic Skincare has blossomed from a homemade body scrub to one of the UK’s fastest-growing beauty companies. Sustainably sourcing its vibrant botanicals from tropical regions, it fuses wild inspiration with cutting-edge science to create clinically tested recipes that deliver real, visible results, freshly made every day at its UK ‘Surrey Beauty Kitchen’. As well as its website, customers can shop through one of Tropic’s 20,000+ Ambassadors.
The newly launched, free AI Skincare Quiz, now available on Tropic Skincare’s website, integrates Revieve’s Digital Skincare Advisor, a powerful AI-driven self-diagnostic experience that offers personalized skincare guidance. By taking a selfie and answering a simple skincare quiz, consumers receive an in-depth analysis and tailored product recommendations to help target concerns such as dryness, dullness, and sensitivity. Customers can browse and shop their recommended routine immediately or share their results with their Tropic Ambassador for further support and guidance.The AI technology behind this solution is fueled by Revieve’s proprietary computer vision, which assesses over 120 skin metrics to provide highly accurate and customized skincare solutions for every user.
“Every person’s skin is different, so it can be stressful and confusing when you’re trying to find products that’ll work for you” said Megan Anwyl, Tropic’s Ecommerce Manager, who led the integration. “At a time when there’s so much conflicting advice about skincare, offering personalised, AI-powered recommendations takes the guesswork out of curating an effective beauty routine. Our innovative AI Skincare Quiz makes learning about what their skin needs super simple for our customers, making it easier for them to choose products that’ll help them achieve their skin goals. We’ve had amazing feedback so far, and we’re excited about where AI Skincare Analysis will take us next!”
In today’s saturated beauty market, navigating skincare can be overwhelming. The AI Skincare Quiz simplifies this process by offering tailored solutions, giving customers confidence that they are investing in the products that are going to work hardest for their skin type and goals.
“We’re thrilled to partner with Tropic Skincare, whose dedication to natural beauty and sustainability mirrors our own approach to digital personalization,” said Sampo Parkkinen, CEO of Revieve. “Our AI-powered skincare advisor will allow Tropic’s customers to receive tailored advice that supports their individual skincare needs while celebrating the brand’s ethos of ethical beauty.”
With this digital experience, customers can confidently select products, knowing that each recommendation is scientifically backed and free from harmful chemicals. This personalization ensures a better user experience, higher satisfaction, and results that speak for themselves.
Tropic Skincare’s Online Skincare Analysis is now available at https://tropicskincare.com/pages/ultimate-skincare-routine.
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