Signable Becomes Slack’s First UK SME Partner for New Co-Marketing Campaign

BRISTOL, UK. August 5th, 2024 - Signable, a leading electronic signature provider headquartered in Bristol, proudly announces its partnering with Slack, the AI-powered operating system for work, on an exciting co-marketing initiative. This collaboration marks a significant milestone for Signable as it becomes the first UK company to be involved with the SME co-marketing campaign, and underlines their shared commitment to help customers use technology to enhance productivity and collaboration.

Slack, a Salesforce company, is where work happens for millions of people everyday. The cloud-based platform for work centralises conversations and collaboration between employees and partners, makes it easy to automate business processes and delivers trusted generative AI that augments employees in the flow of work. By bringing people, conversations, apps and systems together in one place, Slack helps businesses of all sizes across more than 150 countries make work simpler, more pleasant and more productive.  

Signable aims to use its expertise in electronic signatures to contribute to a comprehensive ecosystem that promotes efficiency and innovation at work. Using Slack as its primary work platform, Signable demonstrates how integrating Slack's workflows, commonly used work apps and communication channels helps streamline operations, enhances team productivity, and delivers a fast and personalised customer experience.

Being the first UK SME business to be part of this campaign elevates Signable onto a larger stage where it has a unique opportunity to help organisations set new standards in business communication and workflow efficiency. Signable’s dedication to embracing new cutting-edge technologies that drive growth and success for its customers made it a natural choice for the campaign, which both companies hope will inspire UK small businesses to embrace tools and technology that boosts innovation and productivity.  

The co-marketing initiative includes an ‘Integrated Success Story Campaign’ featuring Signable, consisting of video content, a social media campaign, organic promotions, and still photography. The campaign launched in August 2024 in both the UK and the US, enabling Signable to expand its brand presence internationally and help cement the company’s position as a leader in digital transformation.

In addition, as part of its commitment to help customers embrace new ways of working, Signable has built a new integration on the Slack platform in record time – just one month. This new integration is now fully operational and allows real-time notifications about completed envelopes (documents) to be delivered straight into the flow of work in Slack, ensuring that customers never miss a signature again. This underscores Signable’s commitment to innovation and enhancing user experience, making it easier for businesses to streamline their workflows.

Rose Souders, Head of Marketing at Signable, remarked on the partnership with Slack: "Through our work with Slack, we've demonstrated exceptional cross-departmental collaboration and agility to drive business growth at Signable. What began as a UK-focused co-marketing effort swiftly evolved into a strategic integration, completed in just one month, expanding into a global initiative reaching both UK and US markets. This achievement would not have been possible without the trust and engagement across our departments. The collaboration and teamwork at Signable is truly unique and pivotal to our innovation and success.”

Commenting on the partnership, Vanessa O’Mahony, EMEA SMB Leader at Slack, said: “This collaboration embodies our shared commitment to driving digital transformation and enhancing productivity for businesses. Signable is an innovative company and a fantastic example of how forward looking businesses that harness technology, like Slack, can make work simpler and more productive and drive growth.”

As Signable continues to innovate and expand its capabilities, the future promises even greater advancements in enhancing workplace efficiency and driving business growth.

For more information about Signable and their innovative solutions, visit www.signable.co.uk. To learn how Signable is leveraging Slack to transform its operations, visit www.slack.com/customer-stories/signable-story.