NETANYA, ISRAEL. January 28th, 2025 – OG Brands, a leader in premium beauty distribution, has partnered with luxury skincare brand 111SKIN to revolutionise the global beauty market. This strategic collaboration strengthens OG Brands’ position as a trusted distributor of world-class beauty solutions while expanding 111SKIN’s footprint in Israel and beyond.
By leveraging OG Brands’ extensive market expertise and robust distribution network, the partnership is set to make luxury skincare more accessible without compromising the exclusivity and innovation that define 111SKIN.
To celebrate this milestone, OG Brands hosted an exclusive event at The George Hotel in Tel Aviv for the official launch of 111SKIN in Israel. The prestigious gathering brought together leading journalists, influencers, and tastemakers to experience 111SKIN’s innovative formulas and cutting-edge skincare technology.
The event underscored OG Brands’ commitment to introducing exceptional global beauty brands to the local market, solidifying its reputation as a premier name in luxury beauty distribution.
The collaboration has already delivered impactful results, with OG Brands driving 111SKIN’s integration into premium retail spaces and untapped markets. Key accomplishments include:
- Placement in Factory54, a premier destination for luxury beauty and fashion.
- Collaboration with high-end spas and clinics specializing in advanced skincare treatments.
- Distribution to luxury hotels offering an elevated self-care experience.
- Online availability through the OG Brands platform, ensuring nationwide access to premium skincare.
Dana Zilberstein, Co-Founder and CEO of OG Brands, shared her enthusiasm: "Our partnership with 111SKIN exemplifies our mission to bring the finest luxury skincare to discerning customers. The synergy between our teams has driven exceptional growth, and together, we’re setting new standards in the beauty industry."
OG Brands aims to further expand its luxury skincare portfolio by launching additional SKUs and strengthening collaborations with industry-leading professionals. This ongoing partnership is poised to redefine luxury skincare standards in Israel and internationally, cementing OG Brands’ role as a global leader in premium beauty distribution.
ENDS
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