UNITED STATES, 18 August 2023 - Online dating app Hickey is taking the next step on its journey by partnering with TikTok influencers.
After enlarged marketing presence in application marketplace and availability in multiple countries since July 2023, Hickey App has garnered an impressive number of installations, with hundreds of thousands of users embracing the platform to explore meaningful connections and discover romance.
Besides strong growing among potential users, Hickey App is initiating a strategic journey to leverage the power of social channels to elevate its brand visibility and foster widespread awareness.
Stella Tan from Hickey App said: “TikTok, renowned for its dynamic and creative ecosystem, serves as the perfect backdrop for Hickey App's influence marketing debut.
“By partnering with TikTok influencers, we aim to weave our narrative into the vibrant tapestry of short-form videos, challenges, and trends that captivate the platform's vast and diverse user base.”
Hickey App's decision to initiate influence marketing on TikTok means igniting a wave of curiosity, excitement, and engagement. Through captivating and relatable content, Hickey App aims to resonate with TikTok's active community, enticing them to explore the world of authentic connections that the app offers.
Stella added: “This campaign is about collaborating with dozens of influencers from Tiktok, by inviting them to join this renovated online platform and sharing their experience and attitudes towards Hickey online dating.
“After defining the most engaged topics, whether they are tailor made for Hickey Brand or a hot topic like smile dating test, the marketing team will further active interactions between influencers and Hickey APP users to co-create viral contents for the brand.”
By initiating conversations, responding promptly to user queries, and curating content that resonates with the aspirations and challenges of modern daters, Hickey App aims to list one of the best dating apps 2023. Through upcoming contests, polls, Q&A sessions, and interactive challenges, the brand seeks to facilitate authentic interactions that transcend the boundaries of a conventional dating app.
Hickey App envisions its social channels as virtual squares where users gather to share insights, celebrate success stories, and navigate the intricate world of dating with a sense of camaraderie. By facilitating these engagements, Hickey App aims to create a ripple effect of positive user experiences, establishing trust, loyalty, and a sense of belonging that extends far beyond the confines of the app itself.
As social media allows Hickey App to showcase its unique features, innovations, and success stories in a visually appealing and engaging manner, Hickey APP's influencer pilot in Tiktok will provide the team with more insightful market feedback for social strategies.
To learn more about Hickey and join the community, visit www.hickeyapp.com and follow them on Hickey App Tiktok Page @hickeyapp for the latest updates.
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