If you’re a PR professional – whether you’re a freelancer, consultant, or part of a busy agency – have you considered outsourcing some of your

Digital PR stands for Digital Public Relations, a digital marketing strategy that boosts the online presence of your business via different online channels, allowing you

Black Friday and Cyber Monday are often viewed as consumer-driven events, where retailers offer massive discounts to attract shoppers for the holiday season. Traditionally rooted

When it comes to Search Engine Optimisation (SEO), one of the most important – yet often misunderstood – factors is backlinks. Backlinks, which are links

In the digital age, companies are always looking for ways to boost their online visibility. One effective, yet often overlooked method, is distributing press releases.

Press releases, news articles and blog posts are all very useful tools for communicating messages to the public – but what is the difference between

Here are PR Fire’s 7 top tips to ensure a strong Call To Action (CTA) within your press releases: 1. Understand Your Objective Before you

Sending a press release is a great way to get the word out there about the fantastic things your company is doing. But after you’ve

So, you have a business that you want to advertise, a new product launch that you want to discuss, or a client who wants to