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When creating a brand strategy or campaign messaging, marketers would be wise to seek audience opinions on competitors so business offerings can be positioned appropriately in the marketplace, suggests Cint, a global provider of market research software. Understanding what resonates with consumer…
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Sasol appoints Love Johannesburg to it's newly formed marketing agency roster Global integrated energy and chemicals company Sasol today announced the appointment of Love Johannesburg to it's newly created roster of marketing support agencies. Sasol, who have operations in 38 countries and emp…
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London agency plans for local office to support clients in Dubai and beyond (LONDON, UK) – Cloud Kingdom PR, a digital agency specialized in Franchise Marketing and outsource marketing, is on course to establish a satellite office in the Middle East region this year. The office will be staff…
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Leeds and London based digital agency Ascensor is experiencing rapid growth. Now in their sixth year, the thriving agency has grown from a staff of 2 to 20. They finished their end of year with a massive 70% increase in turnover and their Q1 results show they are on track to grow at the same rate th…
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Finding the right Entertainment Public Relations firm that will help you make the news. Entertainment is a multibillion dollar industry. People who slog everyday at work can't wait to be entertained. Be it movies, music, parties, events, there are people wanting to have a good time and they will …
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A tagline is a variation on a branding slogan, often used in advertising and marketing materials. The concept behind a tagline is to develop a memorable slogan that sums up the premise and tone of a product, service or company, or to reinforce an audience's recall of a product. If you want to set yo…
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Do you have company news that you want to shout about, or a new product/service which you want to advertise to vast audiences? You could be in with a chance of winning over £1000 worth of media promotion, with a fantastic new competition. Regional Feed is the UK’s first and only news distri…
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Leading integrated agency Mobas has strengthened its account management team with the appointment of Lizzie Hope With five years' agency experience, Lizzie Hope joins the Mobas team as a knowledgeable Account Manager where she will develop the account for leading client Greene King. Working along…
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There has been a lot of criticism in the press recently due to former Dragons’ Den star Doug Richard’s ‘Review into the Future of Apprenticeships’. Concern has been raised about the quality of some apprenticeships in the country, and it has been claimed that the term ‘apprenticeship’, ha…
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An innovative news publication wire launches at the end of this month that promises to get your brand and story heard. Regional Feed is the first UK news distribution service which guarantees to get your story published to more than 200 leading national and regional newspaper websites. The ser…